Hooked Model
A framework to help you think about about engineering addictive user habits into products.
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Description
Created by Jean-Christophe Cuvelier and Thomas Paris, the Growth Marketing Canvas helps put your marketing and growth ideas into a concrete and structured plan. It allows you take a step back and look at the bigger picture.
When to use it?
Use the Growth Marketing Canvas when you're starting to map and plan out your growth marketing activities and efforts. It's great for whether you're in the startup launch phase or looking for ways to achieve sustainable growth.